Bachelor of Arts - Business Administration, Marketing
Sample Schedule

Year 1

Fall Semester (15 credits)
BUSA 300 Principles of Marketing (3)
BUSA 312 Intermediate Financial Accounting I (3)
BUSA 320 Statistics for Decision-Making (3)
MKT 311 (3)
Elective (3)
Spring Semester (15 credits)
BUSA 321 Business Finance (3)
BUSA 324 Business Law (3)
MKT Concentration (3)
MKT Concentration (3)
Elective (3)

Year 2

Fall Semester (15 credits)
BUSA 345 Management Information Systems (3)
BUSA 386 Global Management and Organizational Behavior (3)
MKT Concentration 300+ (3)
UD Elective and WI 300+ (3)
Elective & ETH (3)
Spring Semester (14 credits)
BUSA 435 Strategic Management (3)
MKT Concentration 300+ (3)
Elective (3)
Elective (2)
Capstone & WI (3)
Notes:
  1. UH West Oʻahu does not offer fully online-only degree programs. Lower-division coursework (first two years) needs to be completed via in-person and online classes at UH West Oʻahu, UH Community Colleges, or accepted as transfer credits from an accredited institution outside of the UH System. See General Education and Lower Division Requirements
  2. MGT Concentration:
    • MGT 310 Principles of Management (Required)
    • MGT 301 Business Ethics (Required)
    • MGT 320 Fundamentals of Entrepreneurship & Small Business Management
    • MGT 322 Leadership in Organizations
    • MGT 325 Operations Management
    • MGT 330 Human Resource Management
    • MGT 341 Behavior in Organizations
    • MGT 343 Comparative Management
    • MGT 370 Global External Environment
  3. MKT Concentration Requirements:
    • MKT 311 Consumer Behavior (Required)
    • BUSA 325 Asian Economies, Business and Consumers
    • MKT 341 Retailing Management
    • MKT 381 International Marketing
    • HOST 304 Hospitality and Tourism Marketing
    • MKT 476 Health Care Marketing
    • MKT 321 Marketing Research
    • MKT 479 Principles of Public Relations
    • MKT 331 Advertising & Promotion Management
  4. Complete 2 WIs prior to Capstone and Core Requirements.
  5. Capstone & WI: BUSA 486M or BUSA 488M or BUSA 490M or BUSA 494